Fine art photography refers to photographs that are created in accordance with the creative vision of the photographer as artist. Fine art photography stands in contrast to photojournalism (which provides visual support for news stories, mainly in the print media) and commercial photography (the primary focus of which is to advertise products or services).
Conceptual photography is a type of photography that illustrates an idea, a concept. The concept is both preconceived and, if successful, understandable in the completed image. It is most often seen in advertising and illustration where the picture may reiterate a headline or catchphrase that accompanies it.